Tuesday, June 10, 2008

BMW GINA Brings Real Life to Auto Design

When I first saw the photos, I thought "there is no way this could be real." But then I saw the video... and it blew my mind! The engineering, and dare I say creative geniuses at BMW Group DesignworksUSA have created a car that has a "skin" instead of the normal sheet metal body we have in our cars of today. Imagine a car that has a normal frame, but instead of sheet metal or composite materials as the skin, it uses a flexible, shiny plastic.

Called the BMW GINA Light Visionary Model, the car has all the underpinnings, frame and suspension of a normal car, but with a skin stretched taut around a frame that creates all the necessary lines and shapes forming that familiar, albeit strikingly sculpted and beautiful form of an automobile. The benefits are clear: not only would this be less expensive to produce, but customizable as well... the skin takes less than 2 hours to install.

Talk about innovation. I expect nothing less from BMW. See the video here: